Where To Stay
M Social Times Square New York
Launched in Singapore in 2016, the M Social brand is exploring ways to grow in cities with strong character, capture diverse stories and build up a community that shares itself with authenticity, an open mind and giving heart. Organically, M Social New York is the third location for the brand after Singapore and Auckland.
At the very centre of NYC, the brand-new M Social Times Square New York hotel opened in the summer of 2021, marking the brand’s first outpost in the United States. The new lifestyle offering merges the sleepless energy of Times Square with contemporary design, vibrant art and cosy rooms, all that create an engaging retreat for guests to gather, work and discover all that New York has to offer from the very shiny heart of Manhattan.
M Social New York 226 West 52nd Street
The 480-room hotel is located at 226 West 52nd Street, in the heart of Times Square and is within walking distance to New York’s best cultural life, including Broadway, the Theater District, Central Park, and Fifth Avenue. A hub for explorers, M Social features spaces that are designed to be accessible, comfortable and practical for guests needs, including outdoor venues with some of the best views of the city. The hotel is also home to the vibrant bar and lounge, ‘Beast & Butterflies’, a private haven perched above Times Square boasting unobstructed views of the city and the perfect place to be for the iconic Times Square New Year’s Ball Drop. Nestled in an intimate yet approachable setting, guests of Beast & Butterflies can indulge whilst eying New York City’s sparkle on a 7500 square foot wrap-around terrace adjacent to an indoor glass perch. The bar is designed to be a vibrant space with a highly curated cocktail menu and light bites, perfect to share with friends.
The hotel’s distinctive, contemporary rooms are designed for travellers to rest and re-energize in style, making M Social Times Square a prime destination while staying in the Big Apple. The hotel’s lobby showcases digital art on 32 screens, transforming the space into an immersive living narrative. This new NYC location is another gem in the crown of the M Social brand, offering travellers a fresh, fun and distinctively unique experience.
Words by Alexa Bouhelier-Ruelle
Photos provided by hotel